SEO & SMO

The search engines have come of age. Today, search engine algorithms can be closely compared to a smart human being. To keep up with the evolution of search engines you need to take a close hard look at your existing SEO strategies. Your search engine optimization agency in Dubai may not be following the most ethical procedures, and if that is the case, you may be moving towards imminent penalization. Are you guilty of making these common SEO mistakes?  If yes, you need to make changes in 2015.

1. Don’t expect anything magical to happen overnight:  SEO takes time; you should not expect anything to happen in a week or two. Your Search engine optimization agency in Dubai will not be able to give you a fixed deadline for SEO to take effect. Depending on a host of different factors, it may take anywhere between a week to a few months before seeing any tangible improvement in your rankings. In the fray to get on the top of search engine pages, and often under unrelenting pressure from clients, agencies often take shortcuts that do more harm than good. If you have been breathing down your agency’s neck, stop doing that in 2015.
2. Earmark a healthy budget for best results: SEO needs time money and lots of effort. Your agency will need time to work its magic and contribute to the ranking of your website. Small budgets will not get you the best SEO services in Dubai. Remember that with the right marketing you will get the right exposure and once that happens, your investment will offer you the right returns too!
3. SEO and PPC are different: A Search engine optimization agency in Dubai can help you with PPC but they are completely different from each other. PPC is when you pay search engines to list your website on the results page and pay for each legit click. SEO is when you pay an agency to organically promote your website. With SEO you don’t pay per click, you just pay the agency to keep your website listed prominently on the SERPs (Search Engine Results Page).  The usual approach is to kick-start your marketing efforts with PPC and when your website gains traction, you can let SEO take over. Do not mistake of thinking SEO and PPC to be alternatives.
4. Great content is always important: Fresh, relevant and useful content will always do you good. Get good writers on board and have awesome content appear on your website regularly. If you cannot afford a fulltime writer, have your Search engine optimization agency in Dubai arrange one for you.

About Olive Mid East:

Make it your corporate policy to follow SEO best practices and join hands only with ethical Search engine optimization agencies in Dubai.